IRON HILL BREWERY & RESTAURANT COMPLETES WILMINGTON, DE RENOVATION
Celebrated Establishment Completed Renovation Focused on Enhancing Guest Experience
The Iron Hill Founders and Wilmington team participate in a ceremonial “first pour” with City of Wilmington Mayor Mikel Purzycki. (Left to Right) Iron Hill Co-Founder Kevin Davies, Iron Hill Co-Founder Kevin Finn, City of Wilmington Mayor Michael Purzycki, Iron Hill Wilmington General Manager Dorian LoBato, Iron Hill Co-Founder Mark Edelson
Wilmington, DE (May 9, 2019) Iron Hill Brewery & Restaurant (Iron Hill) completed renovation on their Wilmington, DE location this week as part of their larger initiative to have “20 restaurants by 2020” and enhance the guest experience through re-designs at various locations across the Mid-Atlantic region. The construction, which took approximately two months to complete, encompassed full interior and partial exterior renovations reflecting the newest iteration of the concept found in Hershey, PA, Greenville, SC, Rehoboth Beach, DE and Philadelphia, PA locations. To celebrate the completed renovation, members of the Iron Hill team participated in a ceremonial “first pour” with elected officials from the City of Wilmington, including Mayor Mike Purzycki.
“It has been a goal of ours for some time that all Iron Hill locations provide the optimal culinary and brewery experience to the guests who pass through our doors every day,” says Kim Boerema, CEO of Iron Hill Brewery and Restaurant. “Regardless of the location, we want our guests and staff members to step into an Iron Hill and feel at home.”
Taking cues from the design of the recently opened locations, Wilmington guests are greeted by a re-designed floor plan that features an open and airy dining room and bar area. Large glass garage-style doors which can slide open in warmer weather unite the dining room, bar and patio, creating indoor/outdoor seating. The iconic Iron Hill mural has become a new focal point and replaced the current mirror wall with a touch of whimsy while reinforcing brand imagery. The first-floor bar was expanded and features a hanging bottle display with a pass-through refrigerator as well as six large screen televisions. Throughout the space, industrial style lighting is offset by large black circular chandeliers, polished concrete floors, along with a color palette of deep mahogany and rich copper. New tables and chairs including communal-style dining options were incorporated on the first and second floors as well as refreshed banquette seating. The second floor’s block-style, colored wall was restored while new floor-to-ceiling glass doors lead to the upper patio. To shield guests from the glaring sun, a metal and canvas trellis structure was installed for al fresco dining.